Postraft gives you an ever increasing library of ready-made templates and Instant Reels built for real estate. Pick one, tweak text or upload your own video, and download for social media - no endless brainstorming or design headaches.
Switch to easy posting
Browse our constantly increasing library of Smart Templates and Instant Reels by category - listings, buyer tips, humor, etc. Tap the one that fits today.
Swap text, drop in your listing photo/video. Your branding applies automatically. Or skip - lots of templates can be posted as-is.
Hit download for a social media-ready video, generate and copy a custom AI caption, then upload to your platforms. Done before your coffee gets cold.
Free to start. No credit card required.
→ Smart Templates make professional content look like it was designed for you.
→ Instant Reels give you the idea and finished production in one click.
01 · Smart Templates
Your headshot, logo, and contact details are applied automatically to designer-made real estate content - your brand colors, one click away.
02 · Instant Reels
Choose a realtor-specific Reel with a strong hook, polished b-roll and animated text. No editing necessary, only customize when you want to.
Your brand profile - headshot, logo, contact details, city, and colors - lives in Postraft. Every template you open pulls it in automatically, so each post comes out looking like it was designed just for you.
Add your brand profile
Upload your headshot and logo, add your contact details and city, and pick your brand colors - one time.
Open any template
Your face, logo, and details are already placed in the design when it loads. No dragging, no re-typing.
Post now or tweak first
Swap a photo or change the text if you like - the design and branding work is already done.
Share a few details about the post, and Postraft turns them into a polished, ready-to-publish caption matched to your preferred writing style.
Postraft asks only for the key information needed for that specific post - takes seconds.
Your preferred writing style is automatically applied to every caption - friendly, polished, and natural.
A polished caption built from your details, in your voice - tweak, copy, paste, post.
Your property details, key features, dates and other important information are naturally worked into the caption, so it feels specific to the post - not like generic AI copy.
Postraft removes decisions instead of adding more tools. You start with content that is specific, polished, and almost finished.
Canva is a general design tool. You still have to come up with the ideas, write the hooks, edit the video, and write the captions. Postraft does all of that for you, specifically for real estate. Every Smart Template is realtor-built, Instant Reels come with pre-timed hooks and text, your branding applies automatically, and every post includes an AI caption in your voice. Canva helps you design. Postraft helps you post.
CapCut and similar apps are editing tools. You're still staring at a timeline, trimming clips, timing text overlays, and figuring out what hook to write in the first place. Postraft skips all of that. Every Instant Reel comes with scroll-stopping hooks already written and animated. Just drop in a clip of yourself (or use our footage) and download. Plus you get listing templates, auto-applied branding, and an AI caption with every post, which are things a video editor doesn't touch. CapCut helps you edit. Postraft helps you post.
Every Postraft template and reel is designed by people, not generated on the fly. Real designers build the hooks and layouts, so nothing looks generic or AI-weird. Your footage and photos stay real, because in real estate, trust is everything. AI has one job here: writing your caption in your voice. It helps with your words, it never invents your creative. Generators give you output. Postraft gives you a post you'd put your name on.
One plan. Everything included. Cancel anytime.
$69/month
Cancel anytime · No credit card required to start
Plans are for a single user. Own a brokerage and want to add agents? Contact us.
Have a different question? Contact us.
Every day you don't post, another agent shows up in your clients' feeds. Postraft makes it effortless to stay visible.
